Jellycat has been making soft toys since 1999 and the range has grown into one of the most collected toy brands in the world. Whether you're buying for a newborn, a birthday, or a collector who already has an impressive shelf, this guide covers our pick of the best Jellycats available at Bents, grouped by occasion to make choosing easier.
Best Jellycats for Birthdays and Gifting
If you’re looking for a gift, Jellycat toys have enough variety to suit any age, personality, or occasion. For adults, the Amuseables range in particular is a good fit, combining great design with a sense of humour that makes them fun to give and to unwrap.
The Rosie Lea Mug of Tea is one of Bents' most reviewed and best-loved Jellycat products. The stripy teacup with dangly cordy legs and fluffy slippers has become a go-to gift for tea lovers. The Munro Scottie Dog is another strong birthday pick, a proud, tufty white Scottie with a boopable nose and enough personality to make anyone smile. For a more special event or celebration, Bartholomew Bear in his Daffodil Outfit dresses Jellycat's best-loved bear in a removable sunny yellow and green daffodil costume.
Best Jellycats for Babies and Newborns
Jellycat is a trusted choice for newborn gifts for good reason. The toys are exceptionally soft, made to high safety standards, and built to last through years of washing and cuddles. The classic bunnies are the safest choice for the youngest recipients, available in a range of colours and sizes so you can find one that's just right.
The Bashful Beige Bunny is the original and still one of the most popular Jellycats ever made, with its floppy ears and soft neutral tones. For something more distinctive, the Puddlesea Bunny offers a more unusual colour palette while keeping the same softness and floppy character. If you want to move away from the bunny entirely, the Amuseables Peanut or the Amuseables Pebble are both wonderfully tactile, squishy alternatives that babies (and parents) will love.
Best Jellycats for Small Gifts
There are lots of smaller and more affordable Jellycats that are still lots of fun to give or collect. Our favourites include the Amuseables Peanut Star Student Outfit, a playful novelty pick that works well as an end of year teacher gift. Or the Thistlepop Blossom Bunny Bag Charm is a cute accessory that clips onto a bag to bring a bit of softness and colour to the everyday. It's also a good option for Jellycat fans who already have plenty of shelf toys.
Best Jellycats for Collectors and Display
The Amuseables range is full of imaginative and quirky designs and it’s the line that has built the most devoted collector following. These toys are designed to be looked at as much as cuddled, with unusual concepts and strong visual appeal.
For a plant lover, the Amuseables Hydrangea softly coloured potted hydrangea with velvety petals is a natural fit for anyone who loves gardens as much as they love Jellycat. The Amuseables Sun Roller Skates is one of this year's most talked-about designs, a beaming sun on retro roller skates with a wonderful summer energy that suits display and gifting equally well. Or the Keli Pelican is a larger animal design with plenty of character, based on a pelican who hosts her own fictional talk show and has the personality to match.
Frequently Asked Questions
Which Jellycat is most popular?
The Bashful Bunny is the most recognised and consistently popular Jellycat, available in multiple sizes and colours and a perennial favourite for babies and children. Among adult fans and gift buyers, the Rosie Lea Mug of Tea has become one of Bents' bestselling and most positively reviewed Jellycats.
Do Jellycats get discontinued?
Yes, Jellycat regularly discontinues characters and designs, which is part of what makes them collectible. Once a design is discontinued it won't be made again, so if there's one you have your eye on it's worth buying sooner rather than later.
Are there fake Jellycats to watch out for?
Fake Jellycats do exist, particularly online. Genuine Jellycats have a distinctive softness and quality that fakes rarely replicate, along with consistent labelling and finishing. The safest way to avoid counterfeits is to buy from a reputable stockist. Bents is an authorised Jellycat retailer, so everything in our range is the real thing.
Do Jellycats lose their softness?
With proper care, Jellycats hold up well over time and remain soft through regular use. Most can be washed on a gentle 30°C cycle. Avoid tumble drying, which can affect the texture, and keep them out of direct sunlight to preserve the colours. Check the label on each toy for specific care instructions, as some designs are surface clean only.
Whoever you're buying for, you'll find our hand-picked selection of Jellycat toys in store and online, with new designs arriving regularly throughout the year. From classic bunnies for newborns to quirky Amuseables for collectors, there's always something worth discovering.